Simpletix

SimpleTix, a leader in event management and ticketing, helps business owners seamlessly sell tickets online for attractions, festivals, concerts, museums and more. When SimpleTix was initially launched, it faced challenges  regarding scalability and seamless user experience. TPLEX stepped in to provide the necessary technological solutions to overcome these hurdles. 

SimpleTix
Industry:

Event Ticketing, Marketing

Technology Used:
The Challenges

SimpleTix’s platform, built on an outdated NET web form architecture, severely limited their scalability and hindered the company’s ability to innovate and grow. As the user base grew, the platform struggled to maintain performance, resulting in unsatisfactory user experiences and lost opportunities. Additionally, the increasing demand from customers required a more robust and flexible infrastructure, something their existing setup could not provide.

Furthermore, SimpleTix lacked in-house expertise in Azure cloud services, which was crucial for modernizing their infrastructure and leveraging advanced cloud solutions. The absence of modern development practices also hindered their ability to enhance both backend and frontend functionalities, resulting in inefficiencies and a lack of agility in responding to market demands. These challenges necessitated a comprehensive overhaul of their technology stack to ensure scalability, performance, and customer satisfaction. 

SimpleTix

The Solution

Tplex addressed these challenges by devising a strategic solution to overhaul SimpleTix’s platform. The first step involved transitioning from the classic ASP.NET architecture to a modern ASP.NET Core framework. This shift provided a more robust and scalable backend, capable of handling increased loads and complex operations, ensuring that SimpleTix could efficiently manage its growing user base without performance degradation. Simultaneously, TPLEX focused on enhancing the frontend by implementing Angular, a powerful framework for building responsive and intuitive user interfaces. This enhancement significantly improved the user experience, allowing for faster load times, smoother transactions, and an overall more engaging platform for users. A critical component of the transformation was the migration to Microsoft Azure. TPLEX successfully transitioned SimpleTix’s existing databases and server architecture to the cloud, leveraging Azure’s flexibility and scalability. This migration enabled the platform to scale automatically during peak traffic times, ensuring consistent performance regardless of user demand. By configuring Azure services to auto-scale, SimpleTix could handle large volumes of traffic seamlessly, providing a reliable and efficient service to their customers.
STRENGTH IN NUMBERS

Achievements

The transformation led to impressive achievements for SimpleTix. Operational costs were reduced by 50%, a testament to the efficiency of the new architecture. Delivery speed saw a 40% increase, significantly enhancing ticket delivery times and overall service efficiency. These achievements underscored the success of the collaboration between SimpleTix and TPLEX, demonstrating the impact of strategic planning and expert execution.
50%

Operational costs were reduced

40%

Delivery speed

100%

Success Rate

The Outcome

The comprehensive overhaul led to significant improvements across various aspects of the platform. Enhanced performance was immediately noticeable, with improved load times and smoother transactions, significantly boosting the overall user experience. Users experienced a more responsive and reliable platform, which contributed to higher satisfaction and engagement levels.

Cost reduction was another substantial benefit. The shift to a serverless architecture on Azure enabled SimpleTix to adopt a pay-as-you-go model, significantly reducing infrastructure costs and operational overhead. This transition resulted in long-term savings, making the platform more sustainable and cost-effective.

Customer satisfaction saw a marked improvement due to the increased reliability and flexibility of the platform. With the new architecture, SimpleTix was able to meet and exceed customer expectations, leading to positive feedback and stronger user loyalty.

For SIMPLETIX, we put together a robust digital strategy

Testimonial

Aron Kansal SimpleTix, Founder & CEO

“TPLEX Delivered the app on time, and it sold over 5,000,000 orders. Their team had a fast turnaround time, strong work ethic, and cost-effective solution, allowing them to deliver high-quality outputs.”

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An Ongoing Partnership

The successful transformation of SimpleTix’s platform has fostered a strong, ongoing partnership with TPLEX. TPLEX continues to provide support and innovation, ensuring the platform remains efficient and cutting-edge. This collaboration enables continuous improvements and new features, keeping SimpleTix at the forefront of the event management and ticketing industry. Together, TPLEX and SimpleTix are committed to driving further growth and delivering exceptional user experiences.

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